War of the instant noodles
First there was noodles, then along came smoodles and now we have foodles. The naming is possibly where the differentiation against Maggie noodles and new entrant Horlicks foodles* ends. ( The removal of ‘No’ from noodles, appears to be a clever and sublime way to suggest n0 to noodles: or is it my active imagination)
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Coming to what interests us in food
– Foodles tastes just like Maggi noodles ( and possibly better, the quantity of the spice mix looked a little more than in the Maggi packs – which seems to lend a richer taste).
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The verdict : Maggie noodles and Horlicks foodles are so close in taste, texture, quantity and pricing that I would not bother much about which to pick. Although I really like the aroma that comes only from cooking Maggi noodles
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* Horlicks Foodles claims to be a a multi grain noodle which comes with multi-vitamin enriched spice mix. Maggie has also being playing on the health angle by promoting its product as a healthy snack with its now popular tag line “Taste bhi Health bhi”.
Also did you know that there is a World Instant Noodles association?


