The product does speak volumes..
TweetCase 1:
Close to zero advertising, superb product that users swear by.
Customers stack up a whole inventory, just in case they may not find it tomorrow.
Case 2:
No effort spared at publicity, popular new product, available in every retail shop.
Case in point : Lacto calamine – the product barely advertises, yet every girl who has used it becomes a loyal buyer.
This product is not available in every “wellness” store you visit, yet 90% of the women I know use it.
